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Made in Austria: Unzerbrechliche Brillen aus den Tiroler Alpen

Made in Austria: Unbreakable Eyewear from the Tyrolean Alps

gloryfy Team

Made in Austria: Unbreakable Eyewear from the Tyrolean Alps

Made in Austria – Developed and produced in the Tyrolean mountains, built to last forever

 

In the heart of the Zillertal, surrounded by breathtaking peaks, we create glasses as tough as their homeland. Since 2011, gloryfy unbreakable has produced every single frame from the patented high-performance material NBFX™—from the first design sketch to final assembly—right here in Austria. Alpine precision, cutting-edge technology, and true craftsmanship come together here.

Innovation you can see—and feel

Developing an unbreakable pair of glasses wasn’t a coincidence, but the result of years of research and countless prototypes. In our in-house lab, material blends are tested, lenses are ground, and frames are shaped. Thanks to the short distances between development, production, and quality control, we can react quickly, optimize, and implement innovations directly.

 

 

Handcraft meets high-tech

Every gloryfy pair of glasses goes through numerous steps—many of them by hand. From casting the NBFX™ frame to precisely fitting the lenses and final inspection, our team puts passion into every detail. State-of-the-art machines complement the skills of our team members, who personally handle each pair before it’s packaged and shipped to the world.

Thinking sustainably, acting locally

Producing in Austria means not only the highest quality standards for us, but also responsibility towards people and nature. Short delivery routes, fair working conditions, and a high degree of automation help conserve resources and reduce emissions. We also prioritize working with local partners—from toolmaking to packaging.

Glasses with a story

At a time when many products are made anonymously and far from the customer, we focus on transparency. Whoever wears gloryfy unbreakable wears a piece of Tyrol—engineered for the toughest conditions, loved for everyday life.

Quality that lasts

“Made in Austria” isn’t just a marketing slogan for us—it’s a promise: Every model stands for precision, durability, and innovation from the Tyrolean Alps.